Marketing Officer - Strategic Brand & Customer Acquisition

Join Dana Purna Investama as a Marketing Officer and play a pivotal role in shaping the future of our brand in Semarang, Jawa Tengah. This dynamic position offers you the opportunity to design, execute, and optimize cutting-edge marketing strategies that drive customer acquisition and brand growth. As a Marketing Officer, you will work closely with our team to develop innovative campaigns that resonate with our target audience, leveraging the latest tools and technologies in the marketing landscape.

At Dana Purna Investama, we are committed to fostering a culture of innovation and excellence. Our team is passionate about creating impactful marketing solutions that deliver measurable results. With a strong emphasis on strategic planning and execution, we provide a supportive environment where your ideas and contributions are valued.

In this role, you will be responsible for a wide range of marketing activities, from market research and campaign planning to execution and performance analysis. You will have the chance to work with various stakeholders, including internal teams and external partners, to ensure the success of our marketing initiatives. Join us and be part of a team that is dedicated to excellence and innovation.

📋 Tanggung Jawab Pekerjaan

• Develop and implement strategic marketing plans to drive customer acquisition and brand growth.
• Conduct market research to identify trends, opportunities, and customer insights.
• Create and manage marketing campaigns across digital and traditional channels.
• Monitor and analyze campaign performance using tools like Google Analytics and social media insights.
• Collaborate with internal teams to ensure seamless execution of marketing strategies.
• Stay updated with the latest marketing trends and best practices.
• Build and maintain strong relationships with key clients and partners.
• Contribute to the development of innovative marketing solutions that deliver measurable results.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum of 3 years of experience in marketing, with a focus on strategic brand management and customer acquisition.
• Proficient in using marketing tools such as Google Ads, Meta Ads Manager, and Hootsuite.
• Strong analytical skills with the ability to interpret data and provide actionable insights.
• Excellent communication and presentation skills.
• Ability to work independently and as part of a team in a fast-paced environment.
• Creative thinker with a passion for developing innovative marketing strategies.
• Familiarity with Indonesian market dynamics and consumer behavior.

🛠️ Keahlian

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